Privacy Policy

Welcome to Emirates Appliances (“we”, “our”, “us”). We are committed to protecting your personal information and respecting your privacy. This Privacy Policy explains how we collect, use, share and protect your information when you visit our website or engage with our services in the UAE.

2. What Information We Collect

a) Personal Information You Provide

When you contact us, register for services, purchase products, sell appliances, or subscribe to our newsletters, we may collect:

  • Name, email address, phone number
  • Address (delivery, billing)
  • Payment or transaction details (where applicable)
  • Details about the appliance you are buying or selling

b) Information Collected Automatically

When you browse our website we may collect usage data via cookies, your IP address, device type, browser type, pages viewed, and session duration.

c) Sensitive / Additional Information

In limited cases (for example warranty registration, after-sales service), we may collect additional details such as model numbers, service history, or product condition.

3. How We Use Your Information

We use your information for the following purposes:

  • To provide our services: facilitating buying, selling, repairing appliances.
  • To deliver and install products, process transactions and handle enquiries.
  • To improve our website and services, analyse trends and user behaviour.
  • To send you marketing communications (if you consent or as permitted by law).
  • To comply with legal or regulatory obligations in the UAE.

4. Sharing Your Information

We may share your information with:

  • Service providers who assist with delivery, installation, repair services.
  • Payment processors and financial institutions to complete transactions.
  • Regulatory or law enforcement agencies if required by UAE law.
    We will not sell your personal information to third parties for their own marketing purposes without your consent.

5. Cookies and Tracking Technologies

We use cookies and similar technologies to improve your experience and gather usage statistics. You can manage or disable cookies via your browser settings — note that turning off some cookies may affect functionality.

6. International Transfers

While most of your data is processed within the UAE, if we transfer personal information outside the UAE we will ensure adequate protection measures are in place in accordance with applicable UAE data protection law (e.g., the Federal Decree‐Law No. 45 of 2021 on Personal Data Protection).

7. Retention of Your Information

We will retain your personal information for as long as necessary to fulfil the purposes described in this policy or as required by law. Once the information is no longer needed, it will be securely deleted or anonymised.

8. Your Rights

You have rights in relation to your personal data, including:

  • Accessing the information we hold about you
  • Requesting correction of inaccurate information
  • Requesting deletion of your data (where lawful)
  • Objecting to or restricting processing (where lawful)
  • Withdrawing consent for marketing communications
    To exercise your rights, please contact us at the details below.

9. Security

We implement appropriate technical and organisational measures to safeguard your personal information from unauthorised access, disclosure or other misuse.

10. Children’s Privacy

Our services are not directed to children under the age of 16. We do not knowingly collect personal information from anyone under that age.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business or in applicable law. When we do, we will publish the updated version on our website and indicate the effective date.

12. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us: